Music on the Mountaintop in Boone enters is third year:
Lineup includes Sam Bush, Railroad Earth, Keller Williams, Toubab Krewe, Acoustic Syndicate, Larry Keel, Yo Mama’s Big Fat Booty Band
August 27-28, 2010
Boone fairgrounds (formerly The High Country Fairgrounds)
748 Roby Greene Road
Boone, NC 27607
Music on the Mountaintop is scheduled for August 27th and 28th, tucked away in the heart of the high country at Boone fairgrounds (formerly the Old High Country Fairgrounds). MOTM is the first ever green festival in Boone, NC and it took the High Country by surprise and is now entering it’s third year. What started as a class project at Appalachian State University grew into one of the largest musical events the town had seen in nearly a decade.
Music on the Mountaintop has expanded this year to include two full days of unmatched music featuring several national acts, creating an eclectic blend of Americana, bluegrass, and acoustic funk and folk. Festival goers can enjoy a kids zone, a 30 ft. climbing wall and multiple jump arounds, limited 2 night camping, over 30 bands throughout 20 hours of music, 30 art and craft vendors, 10 interactive and hands on non-profit exhibits. Music on the Mountaintop is entertainment for people of all ages and backgrounds.
MOTM’s Lineup includes Sam Bush, Railroad Earth, Keller Williams, Toubab Krewe, Acoustic Syndicate, Larry Keel and Natural Bridge, Yo Mama’s Big Fat Booty Band, Josh Phillips Folk Festival, Snake Oil Medicine Show, Holy Ghost Tent Revival, The Movement, Do it to Julia, Uncle Mountain, Now You See Them, The Mumbles, Big Daddy Love, Moon Taxi, The Native Sway, Naked Gods, Farm Vegas, BPL, The Moderate, Doc Aquatic, Mama’s Love, Sign of the Rhino, Tom Tom Roach, Gurad the Van, Southern Exposure and more.
MOTM’s Mission is to bridge the gap between traditional business and environmental stewardship. Through the medium of music MOTM hopes to educate while entertaining, offering practical and useful information to help people live a more sustainable and green lifestyle. MOTM hopes by offering the best musical talent, as well as positive environmental message, “we can change the world one person at a time”. At the end of the day, MOTM hopes to offer a significant financial contribution back to the cause and research of renewable and alternative energy.
Live Environmental Forum – Recreating an idea from the Bonnaroo Music Festival, MOTM is hosting a live forum made up of some of the the top artists performing. This will allow fans to interact with the musicians on relevant and current environmental issues. Similarly to the MOTM particular sponsor selections, MOTM also books musicians that have similar ecological mindsets.
Food Drive – MOTM has teamed up with several Greek social organizations from Appalachian State University to host a canned food drive benefiting the local Hunger Coalition, as well as encouraging our attendees to give financial donations. The fraternities and sororities at Appalachian State have always had effective and generous community activism and we are happy to bring the two together.
Yo Mama's Big fat Booty Band
Other Greeen Initiatives include a River cleanup of the New River, solar staging, attentive recycling and composting campaigns, large scale shuttle and carpooling efforts.
The Green Village
In addition to their coop with, the Green Village at Music on the Mountaintop is a conglomerate of some of the most efficient and amazing non-profit organizations in the field of environmental and social awareness. These organizations include: NC Green Power, Appalachian Voices , ASU Energy Center , High Country Conservancy , Dogwood Alliance , Habitat for Humanity , Hunger Coalition, amongst others
Non-profit beneficiary: This year MOTM has teamed with one of the most active non-profits out there today, Appalachian Voices (www.appalachianvoices.org) Appalachian Voices brings people together to solve the environmental problems having the greatest impact on the central and southern Appalachian Mountains, specifically air pollution and mountaintop removal.
2009 Details: In 2009, MOTM gave $5,000 to AIRE, recycled nearly 2,000 lbs of aluminum, and had over 4,000 in attendance., doubled from the year before. MOTM was voted number one green fest in country 2009 by Blue Ridge Outdoors.
For more information on the festival and the company, please view this video produced by Chris Bledsoe of Appalachian State’s media services: http://today.appstate.edu/music-on-the-mountain/
Fun Quotes about MOTM:
Won a Greenie Award for Country’s Greenest Festival by Blue Ridge Outdooors:
Amazingly, the festival, which takes place on August 29, was started last year as a school project by recent Appalachian State University graduate James Hunt. His assignment was to create a business plan for an entrepreneurship class. Hunt saw a void in large-scale music production in Boone, so he mapped out a plan to bring the area a festival of its own. Unwilling to let the idea sit dormant in a class paper, he formed his own company and moved forward. Last year the inaugural event drew 2,500 people. ~ Jedd Ferris, Blue Ridge Outdoors
“The efficient, earth-conscious event requires relatively little land space, and the organizers strive and succeeded in making the festival one of the most environmentally considerate in the country. Volunteers combed the grounds all day encouraging garbage gathering and recycling, while a village of eco-conscious organizations and companies greeted the nearly 4,200 attendees upon entry.
Music on the Mountaintop has an impressive musical history for such a young event, and there’s already a legacy of artistry being established via repeat performances from headliners and local favorites alike. Luminaries like Sam Bush, Acoustic Syndicate and Yo Mama’s Big Fat Booty Band have performed at both iterations, helping give the event an air of tradition waiting to take hold.”
The town of Boone would do well to hold on to and foster the event, which this year became the largest music event ever staged in the picturesque town. There’s a dedicated and enthusiastic team of people and a cavalcade of top-notch artists ready to make the festival a treasured yearly tradition.”
“Stellar performances were to be expected from these world-class artists, but none could have anticipated the numerous collaborations that occurred.” … “~ Bryan Rodgers, Glide Magazine
“One thing, though, that I really liked about some of the food vendors were those who were a little more conscientious about what was being served. For example, the food made by students using locally grown produce, and another who offered antibiotic/cage free chicken. Small things. But a step in the right direction. It was refreshing to have these types of options at a ‘green’ event such as this.
I was also pretty impressed with the emphasis they put on recycling with signs and stewards who walked around passing out personal trash bags for groups accumulating cans and other garbage to help cut down on litter found later on. I was extremely pleased with the extra measures put in place. The Music on the Mountaintop Festival is clearly becoming a great example in keeping the focus on sustainability.” ~ Jessica Maceda, Wayfaring Wanderer
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