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Posts Tagged ‘Crissa Requate’

AMP_PRMeeting_8_2015Asheville Music Professionals Presents:
Music Marketing and Publicity Workshop

at The Grey Eagle on Tuesday, August 25th
Free Event! 6-8pm
185 Clingman Ave., Asheville, NC 28801
www.TheGreyEagle.com

RSVP on Facebook
Find out more at
www.AshevilleMusicProfessionals.com

Join Asheville Music Professionals (AMP) at The Grey Eagle on Tuesday, August 25th for a free workshop on the best practices of marketing for musicians with publicists Crissa Requate and Erin Scholze, author and editor Alli Marshall, as well as non-profit director and events publicist Josh Stack. The workshop goes from 6-8pm and will feature a panel discussion exploring topics ranging from when to hire a publicist, what a publicity campaign consists of, and creative ways to promote your band through social media.

Seyrn performs that evening at 9pm, just after the workshop. Expect a dynamic show featuring layered textures of guitars, ukulele, accordion, bass, violin, banjo and various percussion. The Dallas Observer raves the band displays “beautiful arrangements (both in instrumentation and in vocal harmonies) and an epic “big sky” sound that, at times, seems more fitting washing over dilapidated wooden pews in an old church than the usual torn-up couches, vinyl booths and barstools of area venues.” As a special for AMP attendees, The Grey Eagle is offering a discounted $8 ticket price to the show (reg price $10 ADV / $12 DOS).

Topics covered in the AMP Music Marketing and Publicity Workshop include:

  • How to work with media, when to send a press release and what it should entail, best ways to ensure coverage and what NOT to do
  • Assembling a music team: What are the first steps and each person’s role? How the team ties in to the whole process of growing a band (ie. management, booking agents, publicists, radio promoters and their relationships to venues promoters, journalists, radio programmers, photographers, etc.)
  • When is the right time to hire a publicist?
  • What does a publicist do?
  • What your publicist needs from you
  • What are the press materials band needs for promotion? (ie. professionally written and current bio, high resolution press shots, music videos, tour posters, etc.)
  • The cycle of working a record
  • The importance of radio promotion
  • Cross promoting: when and when not to join forces with another band/nonprofit/business to increase media exposure and draw
  • The importance of social media

More about each panelist:

masonjarmedia-logoCrissa Requate is CEO and Founder of Mason Jar Media. Based in Asheville, NC, Mason Jar Media provides creative publicity and radio promotions campaigns for festivals, artists, events, and brands. Requate has over 10 years experience as a music publicist and moved to Asheville in 2007 from Brooklyn, NY. Her current client roster includes Bonnaroo, Forecastle, Shaky Knees And Shaky Boots, Brewgrass, Luke Bryan’s Crash My Playa Festival in Mexico and the WayHome Festival in Toronto. Artists on the Mason Jar Media roster include ALO, Perpetual Groove, TAUK, Earphunk, Rising Appalachia, Yo Mama’s Big Fat Booty Band, and The Hip Abduction. www.masonjarmedia.com

Dreamspider_pub_logo_rgbErin Scholze is Founder and Sole-Proprietor of Dreamspider Publicity. She offers services to musicians which include album promotion and national publicity for touring bands as well as festival and event marketing, social networking and consultations about the basics of self-promotion. Her current clients include Donna the Buffalo, Everyone Orchestra, The Duhks, Town Mountain, The Honeycutters, Tellico, Jon Stickley Trio, Suwannee Springfest, Magnolia Fest, and Songlines Americana and AAA Radio Promotion. She’s represented a variety of other acts throughout the years, including many from Asheville. Erin headed up LAAFF as Stage Entertainment and Marketing Director from 2002-2010 and also has planned, promoted, and/ or consulted on a plethora of other music events during her career. www.dreamspider.net

rockstars frontAlli Marshall is the Arts Section Editor at Mountain Xpress. She’s been on staff with the local publication since 2003. Alli grew up in Western New York and moved to North Carolina to attend Warren Wilson College. She’s been published in music and lifestyle magazines such as Our State, Metro Pop, Shuffle and Blurt!; her debut novel is How to Talk to Rockstars. www.alli-marshall.com

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supportfateJosh Stack is Founder and Executive Director of local nonprofit FATE – Funding America Through Entertainment, which media campaigns to publicize corporate philanthropic activity in conjunction with high profile entertainment events. Stack has worked professionally as a musician, and enjoyed PR success in the corporate, nonprofit, and entertainment industries. Clients that he works with include Widespread Panic, Gov’t Mule, Tedeschi Trucks Band, Bruce Hornsby, Jim James, amongst others. www.supportfate.org

1506769_281022212106422_8110020515083775748_nAsheville Music Professionals aims to set the standard for good music business practices while acting as a common voice for the Asheville music industry. AMP offers membership educational workshops, fun events and socials all targeted at advancing local music business. With a focus that extends from touring bands to recording studios, venues to festivals, and gear manufacturers to instrument repair shops, this hard working group of volunteers intends to make a positive impact on the lives of musicians and music lovers like you. The Mission is to provide education, advocacy, connection and collaboration for the people who work and thrive in music in Buncombe County.

Find out more about Asheville Music Professionals and how to get involved at www.AshevilleMusicProfessionals.com

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Click to visit the MVA website

FOAM and HATCH Present the 4th annual MUSIC VIDEO ASHEVILLE to showcase the pairing of Asheville musicians and filmmakers. We are thrilled to announce this year’s Music Video Asheville is presented by HATCH and sponsored by Music Allies, Creative Allies, Echo Mountain Recording, and fiscal sponsor The Media Arts Project. The MVA Mission is to increase the awareness and appreciation of Asheville musicians and filmmakers/ videographers by showcasing their collaborative works in a public event. The MVA screening is open to the public and takes place on Wednesday, April 13th, 2010 at the Fine Arts Theater in downtown Asheville starting at 7pm. Tickets are available now for $6 each at the Fine Arts Theater, Mamacitas, Static Age, Harvest Records, and Orbitz DVD.

Music Video Asheville will be highlighting the music video achievements of Ben Lovett and featuring amazing animation video “Eye of the Storm” (See below). MVA is honored to have Lovett give a Q&A session during the event. MVA has invited the producers of his three videos to come and speak as well.
MVA’s partnership with HATCH and Music Allies has landed MVA some exciting judges for the “Best of Music Video Asheville 2011 Award.” MVA’s guest panel will include the following mentors from HATCH: Malcolm Campbell – Publisher of Spin, Sean O’Connell – Founder of Music Allies and  Creative Allies, Crissa Requate – Director of Publicity Music Allies, and Tor Hansen – Founder Red Eye Distribution / Yep Roc Records. All their bios are on the hatchexperience.com site.

Music Allies has generously offered a $500 cash prize for the Best of MVA winner and Echo Mountain Recording Studio has offered a full day in the studio for the runner up. The other big prize is the “Crowd Favorite Award” which will receive a large portion of the ticket sales to the event! The MVA Submission Board will give a series of honorable mention trophies for outstanding work as well.

Artists that have submitted to this year’s MVA include: Ben Lovett, Acoustic Syndicate, Agent 23 Skidoo, Aaron Woody Wood, Stephanie’s id, Mad Tea Party, Jar-e, Jonathan Scales Fourchestra, Rock Eblen, Enemy Lovers, Alisa Kumba, Kovacs and the Polar Bear, Jen and the Juice, Brian McGee, Juan Holiday, Chompin at the Bit String Band, Now You See Them, Ten Cent Poetry, Quetzatl, GalaxC Girl , Serious Clark, and many more… See them all on the big screen…
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Attendees are encouraged to dress-up glamorously and quarkly awesome!
Music Video Asheville tickets on sale now! http://musicvideoasheville.com/tickets/
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More info about film mentor, Ben Lovett’s ‘Eye of the Storm’:
“The self-released first single, “Eye of the Storm,” showcases Lovett’s uncanny knack for storytelling and production with its haunting vocals and acoustic guitar expertly melded with somber cello and violin into a lush watercolor of sound. The song’s visual counterpart, directed by Chris Alender of Soapbox Films, is a stunning steampunk masterpiece that became a viral sensation, generating over 2 million plays in its first month.” ~ http://themusebox.net/lovett:

“Set in a visually arresting steampunk world, ‘Eye of the Storm’ is the epic tale of a lonely sky captain who must literally and figuratively brave a raging tempest in order to find his salvation on the other side. Featuring the music by Lovett” ~ http://atlanta.bside.com/2011/films/eyeofthestorm_christopheralender_atlanta2011

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