Music Video Asheville is THIS Wed, May 9th at Cinebarre!

ASHEVILLE RED CARPET EVENT ALERT:

5th Annual MUSIC VIDEO ASHEVILLE
Wednesday, May 9th at Cinebarre

Tickets on Sale Now!

Dress the part and get decked out in your Grammy finest attire* (of with your Asheville flare) and hit the Red Carpet at the 5th annual Music Video Asheville Viewing and Awards show THIS Wednesday, May 9th at Cinebarre, at The Biltmore Square Mall. Gather with your friends, pose for photos, and vote on the crowd favorite. Prizes for winners will include a free day of studio time at Echo Mountain Recording Studios and a $500 cash prize!

Classic cars with chauffeurs will be at the theater parking lot to drop you off for your Red Carpet moment; paparazzi, photo shoot and all! Come in style on the New Belgium VIP Party Bus: it will pick you up at the One Stop downtown and  bring you back after the awards for an After-Parti with DJ’s Molly Parti and Par.

There are 30+ videos in this year’s event shows a broad range of styles from hip-hop to indie rock to americana. Come early, at 6pm, to get in on the great photo opportunities, hang with your friends, and mingle with the filmmakers and musicians. Seating starts at 7:15 with the show promptly beginning at 7:30pm with a brief intermission. At 9:30 the audience ballots (your ticket stub) will be collected. While the votes are tallied, Guest Speaker Tom Taddeo will talk about his experience in working on music videos with Snoop Dog, Tupac, Dr Dre, Ice Cube and answer questions. An awards ceremony will follow.

Tickets are available at Harvest Records,  The Honeypot and Cinebarre. For more information visit http://www.musicvideoasheville.com.

*NOTE: Fancy dress is not required, just a lot of fun!

Who’s who of MVA:

Musicians

Kovacs and the Polar Bear, Agent 23, Stephaniesid, Underhill Rose, Chachillie, Jonathan Scales Fourchestra, Will Newman, Mad Tea: Krekel and Ami, Arizona, Mr. 1NE 5IVE feat. Chachillie, Cheeksters, The Critters, Ivan the Terribles, Caleb Johnson, The Night Lights, Chachillie, Kipper Schauer, The Campaign 1984, Sallie Ford, The Broadcast, Foul Mouth Jerk, Rock Eblen, Two People Playing Music, Rollie Thomas, Total War, Scott Duncan, Weekend Cult

Filmmakers:

Paul Chelmis Films, Hobey Ford and Shane Peters, Twin Gravity, Caitlin Krisko, Bob Peck, Edward Bakinowski and Andrew Anderson, Shane Peters, Jesse Romine, Chase Hudson, Troy Scott Burnett, Katie Damien, Jesse Hamm, Dane Smith, Daniel Judson, Paul Schattel, Bioflyer Productions, Scott Duncan, Ami Worthen, Trevor Traynor, Leopold Firesauce and David Clegg, Harvey Robinson and Carolyn deBerry

MVA has selected five music business professionals from various aspects of the music industry to select the MVA Judges Choice Award. They work within film, radio, music publications/media, promotion, and a music venue. Tom Taddeo is filmmaker who has worked on 100’s of music videos including working with Snoop Dog, Tupac, Dr Dre, Ice Cube and more; he is based in Charlotte, NC. Tom will also be a guest speaker at the event while we are counting ballots for the crowd vote. Sean O’Connell is President and Founder of Music Allies and Creative Allies; he is based in Asheville. Rex Thomson is a writer, photographer and videographer with Honest Tune Magazine as well as creator of festival-based reality TV series Rex-A-Vision; he is based in Louisville, KY. Sadie is a radio host on 98.1 the RIVER and Mountain Mornings with Carson & Sadie on 105.9 the Mountain in Asheville. Sam Katz is Partner/Talent Buyer for the Asheville Music Hall and the One Stop.

Special Thanks to the MVA 2012 Sponsors: Red Carpet Sponsor: 98.1 The River,  Grammy Sponsor: Echo Mountain Recording, VIP Party Bus Sponsor: The New Belgium Brewery, and After-Parti Sponsor: The One Stop. We’d also like to thank The ONcorps, and Lush Life Productions, Dreamspider Publicity, and Sound Mind Creative for their work to make MVA 2012 a success!

MUSIC VIDEO ASHEVILLE DETAILS AT A GLANCE:

MVA: A Showcase to Highlight Asheville Musicians & Filmmakers

Screening: Wednesday, May 9th, 2012
6:00pm Networking Party
7:15pm Seating
7:30pm sharp – Show Starts
9:30pm Speaker, Crowd Vote & Awards
$8 adv/ $10 dos general admission

*Cinebbare serves beer and food*

Tickets are now available at:
Harvest Records, The Honeypot and Cinebarre

VIP Tickets $30- includes transportation
(Limited availability online, The One Stop or Harvest Records)

VIP Ticket link: http://www.brownpapertickets.com/event/241264

*NOTE: MVA has rating this viewing “R” because of adult content and themes.

Cinebarre, at Biltmore Square Mall
828.665.8661
800 Brevard Road
Asheville, NC
www.cinebarre.com

Find Us On Facebook
www.musicvideoasheville.com
Click to see last year’s winners!

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Premier of Jonathan Scales Fourchestra’s NEW Video “The Longest December”

Jonathan Scales announced the World Premier of his new video for the song “The Longest December” from the 2011 album “Character Farm and Other Short Stories”

“Scales showcases his dexterity with a searing torrent of par runs on the devious, guitar-tinged The Longest December.” —Exclaim.ca

“Overall, there is a crisp sound to the album as the instrumental stories take shape. The title track Character Farm is a relaxing ride after the darker side of The Longest December takes a steel pan frenzy.” — Sarah Morgan, Atlanta Music Examiner

Get the Character Farm and Other Short Stories at: http://www.jonscales.com/shop.cfm

“The term ‘genius’ is not a platitude I bandy about regularly, but it fits here.  Jonathan Scales is to the steel pans what Bela Fleck is to the banjo or David Grisman is to the mandolin – instrumental innovator and brilliant composer – and his Character Farm & Other Short Stories is a mindbender of pan-driven jazz, with guest spots by Jeff Coffin and Kofi Burbridge.  My favorite record of the year for its sheer virtuosity and pure inventiveness.  It’s unlike anything else I heard in 2011.” —Dave Stallard, Honest Tune

“Character Farm features the churning 6/8 Jam We Did, the slightly-island strut of Science Fair Project, the breakneck steel-drum’n’bass of The Longest December, and Muddy Vishnu, a dynamic tune filled with plot twists reminiscent of The Flecktones’ classic Sinister Minister.” —ROBIN TOLLESON, Bold Life 

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Jonathan Scales Fourchestra “The Longest December”

Directed by Daniel Judson
Theatre lighting director – Erik McDaniel
Band: Phill Bronson – drums. Cody Wright/Michael Libramento – bass. Duane Simpson -Guitar. Jonathan Scales – steel pan
Sound engineering by Michael Hynes
Dancer: Cherry Oh

http://www.jonscales.com

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Dreamspider Interviews with Jonathan Scales Fourchestra on Lingua Musica

New Lingua Musica Episode: Erin Scholze from Dreamspider Publicity talks with Jonathan Scales Fourchestra at The Musicians Workshop on Merrimon Ave. in Asheville, NC in July 2011. Daniel Judson filmed and edited this video which is copyright Luminescence LLC 2011 and may be used as long as proper credit is given.

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Jonathan Scales has been called a “…rising star of the steel drums…” by Traps Magazine and “The Real Deal” by Pan on the Net and as having “A Thelonius Monk-like attitude with a Mozart creativity that works.” Premier Steel Pan magazine, When Steel Talks states , “At the end of the day, Scales is going to be a major play in rewriting the books on steelpan music outside of the box.”

In this episode of Lingua Musica, Jonathan Scales discusses how he came about his style of Steel Pan. Also hear more about his new album, Character Farm & Other Short Stories, which is a 45-minute dive deeper into the compositionally-twisted work. There are nine original instrumental “stories” on the album which transport listeners from the primal Jam We Did to the lush Hallucinations of the Dream Chasers. The title track Character Farm brings the audience into a chilled, ‘worldly’ ride after the frantically emotional The Longest December. Guest appearance on the record include Jeff Coffin (of Dave Matthews Band / Bela Fleck & the Flecktones), Yonrico Scott and Kofi Burbridge (of Derek Trucks Band fame) and the dazzling work of fiddle virtuoso Casey Driessen.  Also, you will meet the cast of Characters that make up the Fourchestra: classically trained composer turned steel pan maestro and front man of the Fourchestra, Jonathan Scales, is heavily influenced by the complexity of banjo virtuoso Bela Fleck to the hustle of Jay-Z. Gritty blues guitarist, Duane Simpson, and fusion-chops bassist, Cody Wright, provide the harmonic support for Scales’ sound; while jazz/hip-hop drummer, Phill Bronson, drives the time-shifting, modern grooves. 

Scales, along with fimmaker Daniel Judson, produced an insightful Music Video for the song Muddy Vishnu; snippets of the music video are shown in the interview. Watching Muddy Vishnu is “almost like a Being John Malkovich set inside Scales’ own world of found rhythms, visions, colors, friends, inspirations and rare silence,” writes Asheville’s Mountain Xpress.

In this episode of Lingua Musica, Scales’s also talks about the album’s comic book-inspired images, designed by Gregory Keyzer, that tie together the musical fusion of his Fourchestra. “There’s a different illustration for every song,” Scales says in an interview with Robin Tolleson in Bold Life. “It’s cool because you can kind of put a visual image with each piece. The album is packaged like a book of short stories, but there’s an overlying theme. The sonic tapestry, mixed with the congruent artwork, really ties the whole thing together. The pictures help people make their judgments about what it’s about and how they feel about it. It’s not complete long form, but it’s closer.”

Character Farm, along with a glossy 19 x 13 poster depicting the custom designed comic book graphics illustrating each song are available at www.jonscales.com.

This video was brought to you by Lingua Musica: Where Music is the Universal Language…

www.jonscales.com

www.linguamusicalive.com

www.danieljudson.com

www.dreamspider.net

www.musiciansworkshop.com

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Archive: Meet Jonathan Scales, SteelPan Jazz Rock Star

Check out this in depth Q & A interview with Jonathan Scales by the CAISO SteelBand: Meet Jonathan Scales, SteelPan Jazz Rock Star.  To read the full article please click on the link.

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In a Q&A interview with Mike King Jr, Jonathan Scales, is living proof that there is gold in them hills of North Carolina. Mr. Scales breaks down how he was introduced to the SteelPan, describes his “Fourchestra”, and talks about making the 1st Music Video featuring a SteelPannist.

Mike King Jr:How did you become interested in the SteelPans & how long have you been playing?

Jon Scales: I started playing pan my freshman year of college (August 2002). I went to Appalachian State University in Boone, North Carolina. There is a great steel pan program there, ran by Dr. Scott Meister, called the Steely Pan Steel Band.  No one expects that in the mountains of North Carolina! I entered the school to study music composition & theory and played saxophone as my main instrument. The steel band at the school has an open audition every year and I made the cut!  From there, I was hooked. I spent a lot more time in the panyard than practicing for my saxophone lessons.

MKJ: What was the inspiration in making the video for “Muddy Vishnu”? Is this the 1st high quality video featuring a SteelPan Musician? Who directed the video?

JS: Well, first, the title “Muddy Vishnu” comes from a stylistic mix between the blues legend Muddy Waters and the ’70s jazz/rock fusion band Mahavishnu Orchestra.  It was fun to write.  As far as the inspiration for MAKING the video…I’ll have to say i’m influence equally from pop culture as well as jazz & classical composition; the video is definitely my pop culture influence showing up! I have this crazy idea that I can somehow be a SteelPan Jazz Rock Star! I thought the video would also be a good way to expose people to my work in the same way that major label artists release videos when they come out with a new album.  As far as the 1st…man I don’t know about that!  I’m not trying to make any bold claims.

The video was directed by Daniel Judson. (See his work at danieljudson.com) Check out “Muddy Vishnu” here:

MKJ: What is the inspriration for your latest project, “Character Farm & other Short Stories”?

JS: My friend Roy “Futureman” Wooten (Grammy-award winning percussionist for Bela Fleck) had some long talks to me about “Long Form”…which is just the idea of making one grand musical statement as opposed to just throwing together a collection of songs.  Now i’m not saying that “Character Farm” is the perfect example of what he meant, but it was my attempt to get closer to that concept.  The 9 original tunes are packaged together as a group of short stories that each have an illustration in the liner notes to help the audience get a better idea of what i’m thinking in my mind about each piece.  So it kinda comes together like a comic book…but instead of reading words with each picture, there is music.  Digital downloads won’t do it justice!  The packaging helps bring the music to life.

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MKJ: How would you describe your music arrangement style?

JS: That’s a tough one!  Well…a lot of people find my music to be complicated or complex.  I think I use a lot of “advanced” rhythmic ideas that people don’t hear on a daily basis.  I mess around a lot with different time signatures and polyrhythmic phrasing.  Also I steer slightly away from traditional harmonic and melodic ideas.  So I guess you could say I try to take opposing and contrasting harmonic, rhythmic, and melodic ideas, mix ’em together and really focus on how to make that work on the SteelPans with my band backing me up.  My writing background is heavily influenced by 20th century modern classical composers like John Cage, Igor Stravinsky and Charles Ives; who were all known for writing some crazy “out there” types of music!  I use a lot of their techniques, but writing on top of groove-based drums really ties it together and makes it assessable.

For more information on Jon Scales Fourchestra: Music, Tour and CD’s visit his official site at:  Jon Scales

TO READ THE FULL ARTICLE WITH SEVERAL MORE QUESTIONS AND ANSWERS, VISIT: http://www.caisosteelband.com/2011/04/jonathan-scales-steelpan-jazz-rock-star-1.html

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Music Video Asheville 2011 Winners and Playlist!

Music Video Asheville 2011 was produced by  FoAM (The Future of Asheville Music) and this year was sponsored by Music Allies as  part of HATCH. Echo Mountain Recording and the Media Arts Project were also major sponsors of this year’s event which was held at the Fine Arts Theatre in downtown. You can also check out a more complete playlist at http://www.youtube.com/user/Dreamspiderweb#grid/user/C47697E0230DC2DD.

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The night was a big success and with-out further ado the winners are:

Placing 1st, winning both the Best of MVA Music Allies Judges Choice Award AND the Crowd Favorite is Kovacs and the Polar Bear, “Skeleton Crew” directed by Joe Chang with the Paper Picture Company:

The Runner-Up for the Best of MVA Music Allies Judges award, winning a free day of studio time in Echo Mountain Recording, is Secret Agent 23 Skidoo with “Chase the Rain” directed by Daniel Judson:

The Crowd Favorite Runner-up is Jonathan Scales “Muddy Vishnu” directed by Daniel Judson:

The FOAM Core also chose three honorable mentions going to:

Jar-E “Plot” directed by Steven Tingle:

Stephanie’s Id “Documentary” directed by Paul Chelmis

Juan Holiday “Seal it Tight” directed by Kurt Mann:

Groundbreaking Mentor and Featured Artists for MVA 2011 is Ben Lovett.

Lovett showed three videos and spoke about the films that he has been making for his upcoming album debut, Highway Collection.  Viral video explosion of their first single, “Eye Of The Storm,” directed by Chris Alender with Soapbox Films, is a cinematic gem that has gobbled up a million views in 4 weeks on the web, and it’s follow-up, the foot-stomping, barn burner single, “Heart Attack,” directed by David Bragg with Flying Pig Studios.

Lovett also debuted their newest video “The Fear” directed by David Bruckner with Wasteland Pictures:

To see the playlist for Music Video Asheville 2011 visit: http://www.youtube.com/user/Dreamspiderweb#grid/user/C47697E0230DC2DD

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Music Video Asheville winners announced and YouTube Playlist!

Music Video Asheville last night, Wednesday March 10th, was a great success! All of the FoAMcore want to thank each and every musician, filmmaker, costume designer, and everyone else that may have been involved in creating any of the videos that were submitted to MVA this year!

To check out videos from most participants, please visit Dreamspider’s YouTube Channel and see the MVA 2010 playlist. (*not all videos could be found on YouTube, therefore some that were played at MVA are not on the playlist. If you know of a video from MVA that is now on YouTube to add to the playlist, please add a comment below with the link to the video)

The official list of award recipients is posted below.

Audience Choice award

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Best Music Video

Secret Agent 23 Skiddoo~ “Family Tree”

Director ~ Daniel Judson, Digital Media Foundry

 

 

Audience Choice Runner Up

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Best Animated Video

Ice Horse ~ “Planet Icehorse ep. 1”

Director ~ Jamie Vitt

Ice Horse YouTube Channel

 

 

Best Live Performance Video:

stephanie’s id ~ “Drinking at a Party”

Director ~ Pat Haney, Caley Lyles

 

Best Experimental Video:

Pleasure Device ~ “Pleasure Device”

Director ~ GalaxC Girl, Wonderous Temple

 

 

 

 

Best Music Documentary:

Toubab Krewe, “Bob Moog Foundation”

Director ~ Villasonica, Studio South, Elijapa Media, Echo Mountain

Moog Foundation: moogfoundation.org

Toubab Krewe: toubabkrewe.com

Villasonica and Studio South: villasonica.com

Check out this other documentary by the same filmmakers for Pop Asheville:

 

 

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